Tuesday, February 1, 2011

CED Entrepreneurial Adventures: Argyle Social

This video marks the premiere of an entrepreneurial mini-series created by Bronto Software. CED recently moved into the American Underground in American Tobacco Campus and enlisted the help of our new neighbor, Joe Colopy, CEO of Bronto, to get the inside scoop about some exciting local start-ups.

Argyle Social is a software-as-a-service social media marketing platform that helps marketers measure and optimize the social channel. Eric Boggs and Adam Covati are the Co-Founders of Argyle Social; they sat down with Joe to discuss their exciting start-up.

CED is relatively new in the social media game, so we're listening closely!

Three things we learned after watching the video:
-Need to have the flexibility to change/iterate your original  idea as you grow and evolve
-Having a partner in a start-up is really helpful for bouncing ideas and maintaining focus
-Often what you don't do is just as important as what you choose to do in a start-up

No comments:

Post a Comment